Community impact
NOT JUST SERVICE. IMPACT.
Kiwanis is often called a “community service organization.” That’s understandable - every year, thousands of our members do millions (!) of hours of service in their communities. 
But ultimately it sells volunteers short. 
It can even prevent them from developing a larger vision.  After all, what do people in Kiwanis clubs really do at their best?   They make an impact. And that’s a bigger, more enduring thing.  
In fact, Kiwanis is more than a volunteering service organisation, it is a “community impact organization.” 
If you only think in the short term, the concept of service can be reduced to a task. 
For us, this points to an important aspect of vision about leadership: clarity about what people do and why it matters. Kiwanis is a community impact organization because it’s a part of communities’ ongoing improvement.  Kiwanians influence the direction of people’s lives with a specific focus on improving the lives of children.  Sometimes they change the trajectory of a life altogether. In the long run, they provide a lasting inspiration — the kind that moves neighborhoods, organizations and communities.  Now that’s true impact.
 
	
 
				
			
	 
	
	